Trade Show Marketing Strategy Improves Lead Generation & Conversion

Many B2B companies exhibit at trade shows, but can’t demonstrate a return on their marketing investment. That’s why we developed a trade show marketing strategy for Aquatherm. We used SEO to increase awareness with attendees, email marketing to drive traffic to the booth and geotargeted social media marketing to engage prospects. We also increased lead generation with content marketing, then used the CRM to nurture leads and accelerate the timeframe to close sales.

Trade Show Marketing Strategy | B2B Lead Generation | SEO | Email Marketing, Automation & CRM | Social Media Marketing | Content Marketing

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